Strategic Plan
Season 32 | 2024-2025
The City Ballet of San Diego Strategic Plan is an essential element to enable us to fulfill our mission and realize our vision.
Mission
The mission of City Ballet of San Diego is to provide excellence in professional ballet for cultural enhancement through performances, education, and outreach programs to diverse communities.
Vision
The vision of City Ballet of San Diego is to create a world-class ballet company, immediately recognizable as San Diego’s unique resource for vital, creative, and professional ballet, both contemporary and classical, on local, regional, and national levels. City Ballet of San Diego envisions becoming the ballet of choice in San Diego.
The Board of Directors and senior staff members update this plan each season (usually at the Board of Director’s summer retreat) to reflect goals and capture initiatives for the next five years. These goals and initiatives reflect City Ballet of San Diego’s values.
Serving the Community:
We are dedicated to serving the San Diego community, enhancing the cultural enrichment and quality of life for every resident. Our audience members at performances, our students enrolled in education programs, and our community members participating in outreach events are at the center of everything we do.
Diversity, Equity, and Inclusion (DEI):
We strive to serve everyone in San Diego. We create a safe and inclusive environment where patrons, artists, students, staff members, and volunteers are respected, and their diverse backgrounds are celebrated. We design programs and initiatives to address inequities, enabling us to represent and serve all segments of the San Diego community.
Uncompromising Quality and Integrity:
We incorporate the finest artistic traditions of the world’s greatest ballet companies, lending the City Ballet of San Diego name only to works of art that are of the highest professional caliber and achievement. Programs are developed and presented by trained professionals and accredited staff members, always respecting the communities being served.
We use a gap-analysis process to prepare the strategic plan. We define a desired end-state, perform a needs analysis, and then define key change initiatives to achieve the desired end-state. Strategic goals and initiatives are scoped to align with the capacity of the organization (personnel, facilities, funding, etc.) to successfully implement the desired changes.
Our strategic goals and key initiatives are organized around three major pillars:
1. Cultural Enhancement
2. Community Service
3. Operational Excellence
Review Strategic Plan
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Photography provided by Chelsea Penyak, Jaroslav Richters, Sophie Robertson, Anna Scipione, Dale Stokes, and Carly Topazio. The photography on this website depicts choreography copyrighted by the individual choreographers. Videography provided by Gary St. Martin of Convention Video. Choreography by George Balanchine is copyrighted by The George Balanchine Trust.
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